WITH Christmas fast approaching, people in Frome are being reminded that there are plenty of great Christmas gift ideas, food and festive items you can pick up in town.
Frome Town mayor, Richard Ackroyd encourages people to stay local this Christmas. He said, “Frome is a great place to do some Christmas shopping – there is a huge range of shops and markets to choose from. Walk down our lovely streets, get some exercise and help to build our community by stepping out and meeting people – it’s more fun than buying on Amazon!
“When we shop in Frome our money benefits the town. According to research, about 60p of every pound spent in a local shop stays in the community – compared to only 40p from a large multinational outlet. Shopping in Frome means that you are supporting our local entrepreneurs, many of whom are still quite young and are busy generating employment for other locals.
“Our independent shops often stock items which are made locally and aren’t available elsewhere, like bespoke clothing or books by local authors. You can often try before you buy – why have the hassle of waiting for a parcel and then sending things back in the post because the item wasn’t as expected?
“Local produce is an ethical choice because it has travelled fewer miles to get there. For example, by supporting local farmers, it means the food is likely to contain more nutrients and have less packaging.
“Finally, become a regular and get a better deal and better service – it’s nice to be served by someone you know and maybe take advantage of local discount schemes.”
Nicky Bragg, founder of Fromie Gifts said, “Shopping and supporting small businesses in Frome has never been more important, or more popular! Quite simply it strengthens the economic base of the whole community.
“By shopping locally, we promote a greater sense of connection, use less plastic, reduce our carbon footprint, and indirectly support more community groups. All sales, however small, are vital to the success of local independent shops and each sale is hugely appreciated.
“Independents are an integral part of the distinct character of Frome and I would encourage anyone who normally shops elsewhere to start here first. Christmas starts at home.”
